PROYECTO LIBERA ‘LESS IS MORE’ CAMPAING TO REDUCE MEDIA
The video that presides over the campaign shows the direct relationship that exists between the reduction of overproduction – supported by the obsession with being up to date with fashion, having the latest smartphone model or being carried away only by whims, discounts and other sales formulas that encourage unnecessary consumption – and the increase in environmental benefits
Role: Illustrations and animations por tv campaign
Client: Ecoembes
Agency: Darwin & Verne
Client: Ecoembes
Agency: Darwin & Verne